T.J. Gentle

T. J. Gentle is the President & CEO of SmartFurniture.com, a venture backed Internet retailer and pioneer of Design on Demand®. SmartFurniture.com's Design on Demand Platform empowers customers to design and customize furniture. Since becoming the CEO, SmartFurniture.com has developed SmartProfile aPrescriptive Personalization application that uses proprietary technology to match furniture products to each customer’s unique profile and characteristics; launched SmartSpace, an innovative web application that empowers customers to see how customized furniture will look like in the context of their homes before ordering; and the Company has won numerous awards and industry recognition while experience a five fold increase in sales.