The Claw

On this week's episode of The Claw, Eric is joined by Founder of Consciously Funded, Lavonya Jones. Listen to this conversation as Lavonya gives listeners 3 tips to find investors who are invested in your company with more than just finances and tells why that is important.

Direct download: The_Claw_with__Lavonya_Jones.mp3
Category:general -- posted at: 12:00pm EDT

Today on The Claw, Eric is joined by Craig Slike, Director of Creative Services at Liger, to discuss the ROI of creativity. Today's discussion centers around how executives can navigate creative strategy for their companies when they may not have a creative bone in their body. Tune in to learn his tips and secrets to a successful campaign.
 
Direct download: 021521-TheClaw-Craig-Edited-Full.mp3
Category:general -- posted at: 12:36pm EDT

Okay fine! Metrics do matter but not the metrics you are using. Learning where to look to determine where to spend your next marketing dollar is going to be key to a successful strategy. This week's episode focus is all about the marketing you ask for vs the marketing you need. Nobody wants to waste money, so listen in for your next marketing move.

Direct download: TheClaw_ManagingClientExpectations_EditedShow.mp3
Category:general -- posted at: 12:30pm EDT

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